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Magazine design for ‘Free from Drugs’ association.

Client: Irti Huumeista ry
Year: 2018
Designer: Pekka Piippo

Designed during my years at Hahmo


Magazine design

A new magazine design was created for the ‘Free from Drugs’ association. Workshops with the clients helped define the reader profiles and content plan. In the process a new name was found, Taite (‘The Turn’), to describe a turning point for addicts and their families.

The association was looking for a new style that would elevate the quality, make a difficult subject easier to approach and make the publication interesting to leaf through.

A new style was designed for the graphs and tables to fit this specific magazine.

A new colour palette and photography style were also introduced to suggest a human touch and sense of hope.