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Street Gastro

New visual identity for a pioneer in the Finnish street food scene.

Client: Street Gastro
Year: 2016
Designer: Pekka Piippo

Designed during my years at Hahmo

Street Gastro

Visual identity

A pioneer in the Finnish street food scene was looking for a distinctive and adaptive visual identity to stand out from the competition.

A pattern was designed incorporating ingredients and items associated with Street Gastro for packaging and wrapping papers.

Colour coding of the product groups and over 50 label templates were designed to facilitate the launch of new products.

Branded products create a coherent and strong image.