Karelian Cultural Society

Brand refresh

Client
Karelian Cultural Society
Year
2024
Website build
La & La
Photographer
Kim Öhman
Designer
Pekka Piippo
Client
Karelian Cultural Society
Year
2024
Website build
La & La
Photographer
Kim Öhman
Designer
Pekka Piippo
A society working for the benefit of the Karelian language and culture.
The workshop outlined the current state, goals and soul of the society.
The new logo honors the previous one, designed by Bruno Tuukkanen in 1917, in which two Karelian rune singers sit facing each other, holding hands. The visual style retains the richness inherent in Karelian visual culture, while its simplification allows it to function effectively in contemporary communication.
The website content adapts to different browser windows.
The characteristic use of colors and forms typical of Karelian handicrafts is reflected in the patterns of the design.
The electronic material bank contains the brand guidelines and all the files needed for the client’s communication, in an easily accessible format. There were four different Karelian-language emblems, and in addition to these, there are also language versions of the emblem in Finnish, Swedish and Russian.
Contact
studio@pekkapiippo.fi
+358 40 512 3836
Immersbyntie 149
01120 Västerskog
Finland